Fairtrade is an alternative approach to conventional trade based on a partnership between producers and traders, businesses and consumers.

Fairtrade is an alternative approach to conventional trade based on a partnership between producers and traders, businesses and consumers. The international Fairtrade system – made up of Fairtrade International and its member organisations – represents the world’s largest and most recognised fairtrade system.

The key objectives of the standards and certification are to:

  • Ensure that producers receive prices that cover their average costs of sustainable production;
  • Provide an additional Fairtrade Premium which can be invested in projects that enhance social, economic and environmental development;
  • Enable pre-financing for producers who require it;
  • Facilitate long-term trading partnerships and enable greater producer control over the trading process;
  • Set clear core and development criteria to ensure that the conditions of production and trade of all Fairtrade certified products are socially, economically fair and environmentally responsible

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